We provide 3 core services which dovetail to provide a comprehensive support structure to founders raising capital.
The support covers all stages of the funding process, from very early planning, though the preparation stage, and onto the campaign itself.
Each service is based on a proven framework and is tailored to take into account the founder's individual needs and the stage of the business.
We typically engage in the build-up to either the Seed or Series A round and provide expert advice to founders right through this entire funding journey, often across multiple rounds.
The creation of the funding plan using the Investment Analysis process.
This includes detailed investment research to identify target investors; a peer group analysis; stress testing of the investment proposition using an investor scorecard; and finally, the development the funding strategy.
This is a collaborative process with a high degree of knowledge transfer to the client. All findings and recommendations are incorporated in a Board-level report.
Delivered as a fixed fee project over a 2 to 3-week period.
The Guided Fundraise provides expert guidance through the entire process together with select introductions to target investors. Seed onwards.
This is a retained engagement to support the live capital-raising campaign.
This often follows Investment Analysis but that is not a prerequisite.
Founder Coaching ('Founder to Funder') is an ideal entry point for first-time founders. It accelerates their understanding of the entire capital-raising journey.
This is a retained engagement that provides regular 1:1 coaching sessions, typically undertaken on a weekly basis.
Engagements are initially scheduled over 3 months (12 coaching sessions) and can be extended as required.
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