Capital Raising

The Guided Fundraise

"I engaged Duet Partners to run an ‘A' round funding process for the company. They helped us engage with a high quality syndicate combining both financial and strategic VC’s. The process was managed in a highly effective, professional way and we achieved all of the targets we had set for ourselves at the beginning of the project. I would highly recommend John and the team to other organisations looking for VC funding.’'

Steve Kelly, CEO/Founder, SmartKem


The Guided Fundraise provides close support to founders undertaking early-stage capital-raising campaigns.

Using expertise gathered from dozens of funding campaigns we use a proven framework that expertly guides founders through all aspects of Preparation, Outreach, Solicitation and Closing.

We place particular emphasis on how the investment proposition is crafted and then communicated through all the investment materials. This includes expert advice on pitch deck creation.

We use some of the most advanced investment research tools available to create a qualified shortlist of investor targets. We combine this with detailed investment biographies for named contacts at each investor.

This structured approach is backed up by a library of best practice guides to ensure that nothing gets forgotten. We then focus on the areas where our help can be most leveraged.

The key elements of campaign support include:

Planning the campaign - funding objective, timeline & milestones
Investor research - qualified shortlist
Investor pitch creation
Investor approaches and meeting preparation
Advice on remote (online) pitching
Term Sheet assessment 
Due Diligence preparation
Investment Agreement critique

and advice on all aspects of deal management through completion.


Key Elements


We support the entire capital-raising process based on a mutually agreed funding plan. We provide expert guidance on all the key steps and keep the entire process on course. 

We leverage expertise gained from dozens of funding campaigns and combine this with insights from some of the most powerful investment research tools available.


A best practice approach to supporting the creation of all investor materials. 

We place particular emphasis on the investor pitch, leveraging years of experience from hundreds of investor meetings.

We help you develop your narrative to make your story memorable and compelling.


We help you identify and approach qualified investor targets. 

We advise on all aspects of meeting preparation, offer solicitation, Term Sheet assessment, and Investment Agreement critique. 

We advise on key aspects of deal negotiation and the process through to completion.